In 2015, Millennials became not only the largest generation in the US, but also the largest generation in the American workforce. Millennials are the first generation to grow up in the digital era and such, […]
If you’re an omnichannel retailer you have the difficulty of maintaining your customers who either shop primarily digitally, in-store, or a mixture of both. With a customer loyalty program like SailPlay, you have the ability to create a consistent presence for customers no matter how they shop.
Omnichannel retail has many definitions, but the common thread is a shopping experience that flows effortlessly from one sales platform to another, and from one session to another. That means that your customers could seamlessly […]