Over the past several years we all kept hearing about Big Data and how it was going to revolutionize marketing. I guess the best kept secret was how do we use all this data. Yeah, […]
Many businesses reward their customers with points, referred to as “Bonus Points” here at SailPlay, for their customer loyalty programs. Bonus points can be earned through various methods (ex. purchases, social media activity, and etc.) […]
Ding… Ding… Ding…Ding… You’ve Got a TON of Mail. The discount promotion e-mails from all your loyalty programs never seem to stop. But they never really seem to be what you’re interested in. Yea, it’s […]
