Over the past 5 years the buzz word “personalization” has been thrown around a lot, especially when it comes to customer loyalty programs. But it does not seem like businesses understand what personalization truly means. […]
Is your customer loyalty program helping your business communicate with your customers? The traditional approach businesses have followed for a long time is focusing their customer loyalty strategy on pushing their customers to earn points […]
Here at SailPlay, we are constantly updating our platform to ensure our clients receive the highest ROI. This week’s blog will cover several recent updates to our platform. Each update will highlight the extra value […]
Customer loyalty programs have been around for several years now. At first, loyalty programs were either punch cards or tags we keep on our keychains. And these initial programs were a decent way for businesses […]
Dispensary owners and managers, don’t look now, but another dispensary just popped-up around the corner from you. The competition is heating up for your beloved customers. When you opened your dispensary you probably never imagined […]
Heading into the AIM Expo, we knew the motorcycle and power sports industry is changing quickly. The marketplace for dealerships is calling for new customers because it is currently in the mature stage of the […]
Customer loyalty programs are popping up at so many different businesses, from small-local boutiques to large corporations. With the rise of customer loyalty programs, we are noticing common mistakes businesses are making with their program, […]
A couple of weeks ago I discussed why a customer referral guide is a great option to increase your customer and grow customer loyalty if a traditional customer loyalty program isn’t a fit for your […]
At SailPlay, we are always working on providing our clients with the highest ROI from us, helping foster a long-term relationship. And one key group of employees that ensure our clients’ ROI is maximized is […]
Looking to add a customer loyalty program for your business? I know, I know, creating a customer loyalty program is one of the biggest trends for all businesses. And for many businesses, it is a […]
We had a great experience at the DispensaryNext Conference & Expo. Over the 2 days, we had the opportunity to meet with many dispensary owners, future dispensary owners and other related businesses. From our discussions […]
At SailPlay, we are continuously pushing ourselves to improve our platform and user interface. We are working on improving all of our different products, SailPlay Loyalty, SailPlay CRM, SailPlay Sender and SailPlay Analytics. This week’s […]
Most businesses and companies are sending out multiple emails every week, if not every day, to their customers, but how many are reaching their customers with the right message and at the right time? Each […]
Thinking about creating a customer loyalty program for your restaurant? But not sure where to start? What Is A Loyalty Program & What’s the Purpose? You may be asking yourself this question, nowadays with the […]
Thinking about creating a customer loyalty program for your hotel? But not sure how to create a program that will work? What Is A Loyalty Program & What’s the Purpose? You may be asking yourself […]
Sending out email campaigns is extremely important for nearly every business, including us. We all use email campaigns for different purposes, such as promotion alerts, product updates and event information. As different as every email […]
You must be wondering, what is wrong with us after reading the title. How do video games even relate with my business, let alone my customer loyalty program? Well before you stop reading, let me […]
Over the past several years we all kept hearing about Big Data and how it was going to revolutionize marketing. I guess the best kept secret was how do we use all this data. Yeah, […]
Many businesses reward their customers with points, referred to as “Bonus Points” here at SailPlay, for their customer loyalty programs. Bonus points can be earned through various methods (ex. purchases, social media activity, and etc.) […]
Ding… Ding… Ding…Ding… You’ve Got a TON of Mail. The discount promotion e-mails from all your loyalty programs never seem to stop. But they never really seem to be what you’re interested in. Yea, it’s […]
